SEO is an important factor of your website. SEO can also be defined as the way from where your visitors come to your site. If you have a bad SEO, then you will not be able to receive traffic from search engines. There are two types of SEO Black Hat SEO and White Hat SEO. Black Hat and White Hat SEO both are SEO techniques. White Hat SEO is legal in the eyes of Google webmaster. At the other hand Black Hat SEO is a temporary way to receive higher ranking in Google search results but it may penalize or even ban your websites, if you are using Black Hat SEO. The reason behind it is that Black Hat SEO is against the rules of Google Webmaster tool. Today we will discuss the main difference of Black Hat and White Hat SEO.

Black Hat SEO

Black Hat SEO is a technique to trick Search engine that is against the rules of Google Webmaster. In Black Hat SEO, use try to trick Search engine by adding two much Keywords. You should set Keyword density to 2 or maximum 2.5%. If you will make it 5 or 7%, then it may considered as Black Hat SEO and your site may get banned in Google Search results. There are many way from which a Black Hat SEO user trick Google search. User may use invisible words that can mix with website background. For instance if his website has a white background, then he will use white back ground for two much keyword stuffing. It may ruin his blog once he get caught by Google Algorithm. He may use malicious software on his website to track and hack users computers. So you should avoid visiting that type of website. Also make sure that you are using the right SEO technique on your blog. You should not use Black Hat SEO, it may give you higher ranking in search results on temporary basis but once Google algorithm will catch you then you will be banned immediately. So avoid using that type of trick and don’t even think about tricking Google Algorithm.

White Hat SEO

White Hat SEO is a great and legal way to get higher ranking in Google search results. It is confirmed that White Hat SEO is according to Google Algorithm. You can use White Hat SEO on your blog without any worry. So the difference between Black Hat and White Hat SEO is that White Hat SEO is a way to get higher ranking but it may take some time get ranked higher, if your website has a great and unique content then you will surely be able to get higher ranking in search engines in a legal way. In White SEO, We have to care about our visitors not for search engines. If you have a great content than you will get ranked higher in search engines for sure. If you have low quality content than Google will never give you even first page in their search results. If you’ll search well before writing content then you will be able to get rank higher. If you will write unique content for your visitors then your website will also catch Google’s attention to your website. So there are three factors in White Hat SEO. Unique content, Normal Keywords and better user interface on your website.

Final Words

Don’t even think about Black Hat SEO. You may get higher rank for a limited time but once you’ll caught, Google will never forget you. So use only White Hat SEO techniques. Avoid using Black Hat SEO trick. Make your content unique, just think about your visitors not for Google Search engines. If you will do everything in order which is equal in the eyes of your visitor and Google Algorithms, then you will get higher rank soon.  Hope you like our today's article. Also share it with your friends. If you have any question about this article, you can ask us in the comments below. You’ll love to see your comments here.

     

Google Algorithm is a tool for ranking websites on their content in Search Results. It was created by Google Engineers. It was first introduced in 2011. Google Algorithm is used to make the web a better place. So you may have a question in your mind that how it can make the web a better place? The answer is that, it can ruin those website which have copied or low quality content. Google love unique content, so you should not copy paste content from other sites, Otherwise you site may be marked as spam or even blocked anytime. According to a report from Google member, they update their Algorithm every week. So far there are only three major Algorithm released in the past 3 years. Today we will discuss about three major Algorithms.

Google Panda

Google Panda was the first update in Google Algorithm. It was released in back 2011. Google was aimed to take down those sites which have copied or low quality content. Google Panda was very dangerous for those websites which are full of advertisement. It rewards those website which have a positive response from their visitors but after some time, people start complaining about Google Panda on Google blogs and forums. The complaint were very serious. Many of the website owners were facing low ranking problems because some other blogs are using too much keyword stuffing in their content that make their content ranked higher in Google Algorithms system. So Google released another update in Google Algorithm named Google Penguin.
Also Read: How to be friendly with Google for better SEO

Google Penguin

We all like Penguins because they are cute and little but Google Penguin was not that cute for many websites owners. Google Penguins was first released in April 24, 2012. It was an update in Google Algorithms after Google Panda. Google Penguin update was made for decreasing the ranking of those websites who are using two much Keywords stuffing and other Black Hat SEO trick. Black Hat SEO trick was a way to trick Search engines from various ways. You should not use Black Hat SEO otherwise Google Algorithm will ban your site in their Search Results. Google Penguin was specially hurt those website which have low quantity content. It was one of dangerous update in Google Algorithm.

Google Hummingbird

Google Hummingbird was released on Google’s 15^th birthday. It was released on September 27, 2013.  It was started appeared in Google Algorithm on 30 August 2013. It is the latest update in Google Algorithm. Google claimed to make Search Results more Human friendly. For Instance if you will search for any currency rate, then Google will give you direct information written at first clearly. That’s why we are calling it ‘’Human friendly’’. It is a curse for inactive websites. Because Google like freshly pressed content. You should write at least one post per day on your website. There are some rumors about their new update of Google Algorithms that Google is going to introduce a new Algorithm in which it will naturally give more importance to those websites which have not loaded with keywords and have low quantity content. If it is true, than it may be a bad news for bloggers. Any way you don’t have to worry about it, those are just rumors about their new update for Google Algorithm.

Also Read: Top 5 killer ways to become a professional blogger

Final words

Google Algorithm may change from time to time. So we should be aware about their guides. Google Penguin and Hummingbird was big updates. Hope we will see a better update in future. If you are a blogger than you should aware each and every term of Google Algorithm. Don’t even think about using Black Hat SEO trick. Because they have a Genius staff out there. Just make your content unique. Keywords are important, but don’t do too much Keyword stuffing. It may ruin your blog any time. Just remember these things, you’ll surely be able to get success in blogging. Hope you like our today's article. Please give us a moment to share it. If you have any questions about Google Algorithm, you can ask us in comments section. We’ll love to see your comments here.